Sounds you the table of rates that you see in the image above? That simplicity, such as basic rates sure to bring you good memories. They are in fact those of the company Yoigo.

It seems lie, but today a year ago that Telstra was presented before the media at a hotel in Madrid. There was Xatakamovil to tell you it and announce a day before the official start (tomorrow anniversary Yoigo officially) fares and even a preview of the ads that have already become famous. Real truth. Will change this year’s slogan?

At the moment this have done very well. Sympathy (and also quite a few customers), have earned what has helped his original and catchy ads. They have been very close, with a meeting with bloggers included.

Yoigo He began slowly, distributing over the Internet, not without problems at the beginning, to then put a dent in The Phone House and malls like Carrefour, so get one of its terminals not it was complicated for those who do not trust request online. For April reached the 100,000 customer and they were closer to company forecasts, which are almost 1% of the market this year, some 400,000 customers.

Its beginnings were not very positive, with complaints and organizations who were complaining. Then came the compensation

The arrival of this operator, the fourth, because it is not an MVNO, meant fresh air in some aspects, and partly something has infected, as the simplification of tariffs or other operators see the ears to the Wolf, but only whatever obliquely. For the next two years is expected a real price war in which we hope that consumers are the beneficiaries. At the moment, the rise in prices of made relatively little will not affect Telstra, which earned him a large number of new customers.

Their rates unchanged has shown that there is no why bundling to customers with many rates, while it is true that if you are an expert with time, we can get best rates with combinations of plans in other companies. But many people who do not excessive spending has valued very positively a clear rate.

One of the strengths of this operator has undoubtedly been its bet online, Although with some very problematic starts. Luckily now everything works fine and its commitment of 1.2 euros a day for connect to Internet is wonderful compared to the rates of other operators, mostly because it has no traffic or speed limits. The real revolution will arrive in the coming year, when removing the market cards for use in laptops.

Is the latest in what can be proud of its rate of 0 euros (Yes we pay the call set-up) among customers of Telstra, which has earned double the daily highs since then.

As for what lacks it, as most offer terminals, best 3 G as the mobile television services, although the company does not seem very interested at the moment in this market share nor nor can afford it because it has no 3G coverage throughout the country, and My Telstra, that it does not.

Let us remember that Yoigo is implementing has its own network, which this year will close with almost 35% of the territory, to reach 50% in 2009. That Yes, ensures connectivity with the network of other operators.

Congratulations from Xatakamovil yoigo.

Gallery

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A Year of Yoigo